Service 05

AI
animation

Things that move, and move people. We turn stills, artwork, logos and ideas into animation, generated with AI and directed by people. No render farm required.

What we make

Ideas, set
in motion

Why AI animation

Motion, minus
the render farm

Traditional animation is a craft we admire, but it's slow by design: every frame is drawn or modelled, lit and rendered. AI shortens the road. We can explore several styles before you choose, and build scenes that would otherwise need a full animation team.

We're honest about the limits. Keeping a character consistent across many shots takes careful direction and a lot of choosing between takes. Text and logos are animated precisely in the edit, never generated, so they stay sharp and correct.

  • Styles from hand-drawn to photoreal, without a specialist team for each
  • Style frames up front, so you see the look before anything moves
  • Logos and type kept exactly as they should be, frame by frame
  • Delivered as loops, stings or full pieces, shaped for each platform

How it works

From still to
story

  1. Brief & references

    Send us what you have: stills, artwork, logo files, a script or just a feeling. We'll ask where the animation will live and how long it needs to run.

  2. Style & characters

    We design the look and any characters, then share style frames and a rough animatic so you can approve the movement before we build it.

  3. Animate & assemble

    We animate shot by shot, watching consistency closely, then add your logo, titles and sound in the edit.

  4. Polish & deliver

    You review, we fine-tune the timing, and you get final files, loops and cut-downs in every size you need.

Good to know

AI animation, answered

What is AI animation?

AI animation uses generative AI to create movement, whether that's bringing a still image to life or building whole animated scenes. People still design the look, direct every shot and finish the piece in the edit.

Can you animate my existing photos or artwork?

Yes. Send us photos, illustrations or artwork you own or have the rights to use, and we'll add movement that suits each image.

Can AI keep a character consistent across a whole series?

Yes, with care. It takes reference designs, careful direction and patient selection of takes, so we plan for it from the first brief.

Can AI animate my logo?

Yes, but we don't ask AI to redraw it. Your logo and any text are animated precisely in the edit from your original files, and AI creates the light, texture and world around them.

How much does AI animation cost?

It depends on length, style and how many characters or scenes are involved, so every project is quoted to its brief. Without a render farm to pay for, ambitious styles are often within reach of smaller budgets.

Pairs well with

More from the cloud

Start a project

Got something that
wants to move?

Send us the still, the sketch or the idea, and tell us where people will see it. We'll reply with a direction, a plan and a quote.

shaun@purplecloudcl.com